Paid Digital Marketing
Web Equity Consulting is a full digital marketing creative and technology agency. We partner with businesses of all sizes and use the Web to harness sales and growth. We have the same goals as the businesses we help. Trust us to bring you all the knowledge and expertise to digitally transform your enterprise or small business.
Our Goal is to help you grow your enterprise by using the latest technologies and strategies of the web to engage and target your market and your customers. We will execute your marketing plan or create one for you that we will apply to your whole organization in the real world and in the digital world. We see the Web as one huge tool that we can use to target and engage your customers, increase your sales and revenue.
Let’s grow together. Partner with us and we will gladly earn your trust and over deliver on all of the projects we undertake for your organization.
Paid Digital Marketing is uses as a strategy to increase the reach of your brand and company when your customers are looking for the services and products that you provide. With the rise of visual re-marketing and digital retargeting powerful technology, you are assured that your digital ads will show and be seen at the right time by your potential audience that is searching for you.
Paid Digital Marketing:
- Across Multiple Platforms or select your preference
- Facebook Pay Per Click Digital Ads
- Instagram Pay Per Click Digital Ads
- Twitter Pay Per Click
- Google Adwords
- Google Express Local Pay Per Click
- Google Shopping
- Youtube Video Marketing Pay Per Click
- Bing Paid Search Platform
- Yahoo Paid Search Platform
- LinkedIn Paid Search
- Pinterest Pay Per Click
- Amazon Pay Per Click
Capturing Intention to Increase Discoverability
The success of organic search hinges on capturing and understanding user intent and content relevancy, while prioritizing the areas of greatest impact. We’re analyzing customer signals and creating strategies that allow the right people to discover a brand, regardless of the medium.
In addition to focusing on the technical components of SEO, the Rise team helps curate unique and useful content to improve visibility, while deploying creative strategies to optimize across digital marketing channels.
At Web Equity, we believe a strong SEO company does much more than simply drive traffic to a website. SEO is at the core of a customer-centric digital presence.
Our team builds strategies around all facets of SEO, from keyword and on-page strategy to technical and offsite, with a focus on prioritizing the areas of greatest opportunity. By identifying quick-wins while building a long-term technical SEO strategy, we maximize conversions and revenue. Additionally, our technique leverages paid search data to inform organic prioritization, helping to yield optimal return.
We take a holistic approach to search engine optimization, focusing on both mobile and desktop opportunities. Our team understands the importance of mobile-friendliness in today’s mobile-first world and helps our clients stay ahead of industry updates and best practices.
Our expert team of analysts, certified in a number of platforms such as Google Analytics and Adobe Analytics, helps brands make smarter marketing decisions by delivering the clear and actionable data needed to make optimizations quickly. We stay ahead of the ever-changing search engine ecosystem and back our SEO services with solid data, analytics, and projections.
Further fueled by our proprietary technology, Connex Analytics, Web Equity takes a team plus technology approach to optimizing search strategies for our clients. Pulling from a brand’s mix of data sources, Connex enables marketers to dissect complex campaign and budget performance down to the most granular details, allowing our clients to identify and prioritize areas of opportunity and adjust strategy in real-time. This unique approach to SEO helps us make better decisions, faster.
From the very start the client had 3 clear goals in mind, which was thenwards on within our responsibility to achieve:
* Organic traffic increased 574%
* Conversions from organic traffic increased 236%
* Revenue from organic traffic increased 145% *this revenue was normalized
When companies start new campaigns with our agency, we always take additional timing and effort to curtail it to specific needs that every business has. The client in this case study was hoping to increase revenue, through expanding their applicable audience (website traffic). They also wanted to bury they dated marketing approach and launch an advanced type of a promotional campaign dictated by a sound Digital Strategy.
After having a single advertising agency covering all of our marketing needs for the last 9 years, we were finally ready to make a switch.